HOW YOU CAN DO YOUR PART FOR THE EARTH AS A FASHION CONSUMER

With the growing impact of social media and fast fashion labels, its not wonder consumers are feeling the pressure not to “outfit repeat”, and to buy more for less.

By thinking of items as short term tools rather than long term investments, we are actually contributing to wasteful consumption by quite literally dumping landfill into our environment.

4 CONFRONTING FACTS ABOUT FASHION’S POLLUTION⁠:

❎ Well over $500 billion of value is lost every year due to underutilising our clothing and a lack of recycling.⁠

❎ An individual throws away an average 23kgs of clothing a year, contributing to landfill/waste.⁠

❎ Young women of today consider a garment “old” having worn it once or twice. ⁠

❎ The typical Australian female is only wearing one third of their wardrobe. ⁠

I would like to highlight that when I am invited into someone’s home to conduct a wardrobe cleanse, I “shop their wardrobe” by creating multiple outfits using clothing/accessories they already own ?dc56.

We then create Keep, Maybe and Donate/Sell piles to ensure that anything that doesn’t align with my client’s current style category, body shape and lifestyle can be passed on to somebody else that will actually wear it ?dd

Here are my tips to fostering change and supporting sustainable fashion in your own home:⁠

✅ Shop ethical labels! Do you research and know who and where you are buying from.⁠

✅ Donate clothing that no longer serves you to charities such as women’s refuges.

✅ Set up a Fashion Swap amongst friends.⁠

✅ Hire special event clothing through dress hire companies.⁠

✅ Sell clothing that no longer serves you and use your profit to purchase more items you will wear, (perhaps support your local market’s rack sale).⁠

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WHY IS FASHION SUCH A POWERFUL COMMUNICATION TOOL??